Selling Luxury Real Estate - Do You Have What it Takes?
Many factors contribute to your success in luxury real estate. There are 2 components that stand out: 1. Consistency 2. Authenticity Consistency in everything you do, such as what you produce in marketing luxury homes, how you position the marketing products and distribute your communications. Authenticity is one of the most critical components in building a relationship with an affluent prospect; remember your luxury sellers and buyers are being solicited at every angle.